Tips to Start Marketing Through Facebook
So, the real question is how we start doing business via Facebook. It seems like a piece of cake when others are doing it but over here, we do not have any clue on how to start and run the business.
Facebook is a social platform that is world-widely used not only by teens but also by young kids and golden-agers. People use Facebook for various purposes such as to find a pen pal or a perfect sweetheart, do online business, get along with the world's progress, and preaching.
To use Facebook as a medium for online marketing, there are few fruitful techniques you can make use of merchandising your products. However, we should bear in mind that Facebook must not only be used to grow our business but also to share knowledge and information. This will help to build trust between prospects and traders.
1. Attract people's attention by using 'Cover photo' and 'Profile picture’.
To make this work, you do not have to use a professional editor because you could use countless apps and websites which would help you to edit the picture with attractive elements. People can also utilize software such as photoshop, photo editor, and VSCOM.
If you are skilled in using that software, it is for sure that you can create unique and attention-drawing pictures with the tips of your fingers.
2. Get your followers' email addresses.
Even though Facebook is a wide medium for marketing, take note that you do not have people's email and your communication with them is limited in the comment section.
So, it is a must for you to obtain the email addresses of those who are interested in your business. It would be easy for you to promote your product, provide further information about your product and make them sign up to your website to stay updated about your business and products.
3. Carry out 'Serveys'.
There are few marketers who use Facebook as a one-way communication tool with their buyers, but it would be better if it is two-way.
One of the ways to make it happen is to post some questions on your wall and share them with your friends. Other than getting people's views and opinions, you should not forget to reply to them in the comment section.
4. Refer to Facebook Insight.
Make Facebook Insight your personal advisor. You do not have to struggle to know which post gets more readers' attention because you can refer to the wall and compare the posts which got more views.
Moreover, you can get a clear view of which topic is mostly liked by readers and shared by them to others. So, you can increase your research on that topic and post more regarding the topic.
5. Pictorial Words.
Everyone knows that most people love pictorial words or motivational quotes. So, you can paraphrase a quote, copy, and paste a quote or even create your own quote. If you are using a quote said by another person, make sure it is a well-known and inspirational individual.
It is not a big deal to create one using relevant software and posting it in your account and it will be a pleasure if it hits many thumbs up, comments and shares!
6. Granting appealing offers.
Almost 90% of Facebook users love offers and enticing promotions where they would get free items and gifts via 'Facebook Contest'.
This way is an effective way to promote your product and to clear the stock of the product in a short time span. Adding on, you will obtain more followers and get to expand your business virtually.
7. Being committed and consistent.
You should at least update eight posts per day. So, you should be committed to this mission wholeheartedly and consistent in it.
Do not be active in the beginning and go silent after it. This will eventually make you lose followers and their trust in your products and services.
8. Go Live!
Try to go live on Facebook. If you are not brave enough to 'Go live', then you can record a video in your comfort zone and post it later.
Do you have an idea of what to talk about when going live? Just share about yourself, what you are up to next, those experiences you had, and the knowledge you gained from it that you feel okay to be shared with others.
When you interact using video, you are literally drawing the attention of others because you appear to be close to them in videos!
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Internet links, dated 13/10/2021, Puchong Selangor for reading, info sharing, and educational purposes only.
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